Originally designed by a team of Chrysler Corporation engineers, the overall image is a wax seal reference, with a metallic gold colour and the shape of a half blue ribbon peeking out in the bottom right corner giving the logo a very generous look.

In 1928 the Chrysler logo was revamped, the overall wax seal shape remained but a pair of lifelike wings were added to this, the tone was changed from the previous warm metallic tones to a cooler silver lacquer for a more elegant look.

Instead of the cooler tones of silver, this year's logo reverted to the warmer tones of the most open metal, which this time no longer contained wings and no longer had the dimpled texture that it had before, weakening the detail of the overall logo decoration and making the brand name in the centre look more obvious.

In 1936, the Chrysler logo had the previous decoration removed and the wing element was re-added, and then unlike the previous three-dimensionality, this time the wing element resembled more of two stretched silver horizontal frames, and within these two stretched silver frames was placed a scaled-down version of the first generation logo.

In 1962, Chrysler introduced a more modern, three-dimensional version of its logo. The iconic winged design returned, with a bold silver silhouette encompassing a blue and silver stylized pentagon. This emblem highlighted the brand's commitment to cutting-edge technology and innovation.

In 1980, this time the logo can be called the most concise version, there are no extra border badge elements, nor colour size difference, just the eight letters Chrysler composed of writing, the whole are black lines, so that people can see it at a glance.

The 1990 logo underwent a transformation from the previous flat letter design to a decorated and textured version. The updated logo features bold capital letters and an elegant three-dimensional design in gold and red on a silver spiked banner. The overall effect looks like two wings.

In 1993, the Chrysler logo underwent a subtle refinement, returning to its initial wax seal appearance and introducing an oval border around the outer edge. This configuration remained largely unchanged until the following 1998 logo. In this version, the oval border was replaced with a rounded one, and the original black and gold color scheme gave way to a lighter bronze hue. These alterations persisted for approximately three years.

In 1998, Chrysler introduced a noteworthy update to its logo, refining its iconic emblem. The emblem retained the recognizable silver winged design, but it underwent a more streamlined and contemporary transformation. The silver wings became sleeker and more dynamic, embodying a sense of movement and modernity. The brand name remained enclosed within a stylized silver pentagon, conveying a sense of unity and strength. This 1998 logo revision aimed to position Chrysler as a forward-thinking, innovative automaker while preserving its historical legacy.

The latest version of the logo re-emphasises the pentagram element. The entire design now forms a geometric pentagram symbol. Although none of this version of the logo has been in use for very long, the composition gives a more professional and seamless look. Initially, the Chrysler letters were located on the right side, but were later moved to the bottom side.

In 2009, Chrysler unveiled a major change to its logo, signalling a new era for the brand. The iconic silver wings, symbolising the company's heritage, were retained, but underwent a more modern and sophisticated redesign. The wings have been simplified and placed in a blue and silver pentagon, resulting in a more cohesive and contemporary logo. The Chrysler name is displayed below the wings in a striking capitalised font.